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Meet Caffeine: Google's New Search Index

Google's Caffeine seems an apt name for its' new search index technology. Processing several hundreds of thousands of pages in parallel every second would give most anyone the jitters.

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Google Docs Offers 1GB of Online File Storage

Google has entered the online storage space by opening up Docs (http://docs.google.com) as a place to upload and store your files. 

No longer do you need to convert native formats to Google Docs format, you can simply upload the file and store them.  Rumor has it that Google may ulitimately provide some click-to-publish options to social media outlets, blogs, etc. but it isn't clear if or when that functionallity might become available.

Google Docs users can purchase additional storage for 25 cents per gigabyte/year.

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Improve your web site's performance with WebDriven's Site Audit

At this time of year, clients routinely ask us to review their web sites and provide recommendations on how to improve the user experience and increase traffic. For a relatively small investment, the WebDriven team will perform a comprehensive audit that includes looking at your site traffic, social media opportunities and design elements. Once the audit is completed, WebDriven will provide a report outlining specific tasks for improving the site.

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More iPhone Apps from Microsoft Could be a Good Idea

Silicon Alley Insider's Dan Frommer makes a good point in a recent article that Microsoft should be working on iPhone apps as a hedge bet if nothing else to a) have a more substantial brand presence on fastest growing mobile software platform and b) grow its mobile ad platform...not to mention the fact that they still rule the Office space and mini apps would support the millions who use them.

Frommer outlines possible Microsoft iPhone apps which include:

* Office micro apps, so the millions of people who still read and create Word, Excel, and PowerPoint docs can do this from their iPhone. This should sync to Microsoft's new online Office. (And what about the Apple tablet? Won't that need Word, too?)
    * Zune music subscription player.
    * Bing. Why not? Google has a search app.
    * Games, like an iPhone version of Halo and throwback favorites like Minesweeper and SkiFree.


I for one would love to see a Bing, Halo or mini Word iPhone app.

Tell us which ones you'd like to see in comments.

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Google Docs soon to be publicly searchable

According to a Google blog post last week, the company will soon enable public search access to 'public' Google Docs.   Good idea, right?

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Internet Usage Study Confirms Shift Toward Content over Communication

Back in 2003, email communications took up about 50% of the time users spent online each month. Content consumption is now moving close to that 50% mark as email slides downward.

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3 Questions: Using Twitter to Raise Money & Awareness for Charities

There was an interesting piece in Tech Crunch earlier this month on how charities can leverage Twitter to raise awareness and money. Twestival which raised $250k for charity:water was featured as was Blame Drew's Cancer and others.
 
The bigger question is how non-profit organizations -- many of whom struggle to maintain a website and/or a blog -- best integrate Twitter and tools like it. 

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Facebook More Popular than Twitter and Email for Sharing Content

So, which platform is the most popular for sharing content?  We gave you a bit of a head start with our title but here's another tip -- it's not email.

According to AddtoAny, which makes a popular "Share This" widget, Facebook takes the cake with nearly a quarter of all content sharing (24%) with Yahoo-dom coming in second with 14% (includes Yahoo, delicious, Yahoo Bookmarks, Yahoo Buzz, Yahoo Messenger).

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4 Keys to Developing a Manageable Social Media Plan

Clients regularly ask us for help in creating a social media approach. "Twitter. Facebook. Blogs." "Where do I start?"  We get that. And if we're honest, we have to admit that navigating the various social networks and trying to stay current can be a bit overwhelming.

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Socialtext Appliance Brings Twitter-like Microblogging to the Enterprise

Private Twitter-like services - also known as microblogging -  are now available for the enterprise in a new offering from Socialtext.

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